Brand Motion Design at Snowflake
With such a strong logo and brand identity, Snowflake is a fun place to be a motion designer. From small social campaigns to big event screens, to everything in-between, I’m grateful for the opportunity to really push myself technically and creatively in this role.
My favorite project for Snowflake was a full branding takeover of the Giants Stadium in SF for a Summit Happy Hour event, including an eye-catching looping Snowflake logo animation in the clock above the scoreboard.
Below is a small sample of the motion design work I’ve done that’s available online; the rest, well, you had to be there to see it live!
My Roles: Design, Branding, Animation, Video Editing
+ AI Workflow Development
Summit Opening Keynote
For Snowflake’s Summit Opening Keynote, I created UI animations to showcase Snowflake Intelligence. Given just the script and product UI to work from, I created a visual story to support this moment in the keynote.
My Role: Storyboard Design, Content Generation, Animation
Tools: Figma, Illustrator, Cortex Code, After Effects, Agent
Silicon Valley AI Hub
To celebrate the Silicon Valley AI Hub, I animated the celebratory designs created for this special moment, including intro, outro, and text animations.
My Role: Storyboard Design + Animation
Tools: Figma and After Effects
AI Blueprint
For this video series, AI Blueprint, I created the motion graphics package including intro, outro, transitions, and MOGRT text animations.
My Role: Storyboard Design, Animation, Building Templates
Tools: Figma, After Effects, Illustrator, Agentic Workflows
The CMO Blueprint
The CMO Blueprint series needed an intro, outro, and lower third to help brand the series. I had a lot of fun experimenting with different ways to rig the logo for animation, and created some custom tools specifically for this project.
My Role: Storyboard Design, Animation, Building Templates
Tools: Figma, After Effects, Blender, Agentic Workflows
Snowflake Predictions
For the AI + Data Predictions series virtual event, I created a motion graphics package for the video team including intro, outro, lower third, and transitions.
My Role: Storyboard Design, Animation, Building Templates
Tools: Figma, Illustrator, After Effects
YouTube Thumbnail Design
For Snowflake’s Olympic Games playlist, I created original thumbnail designs featuring the athletes and partnership logo lockups, while maintaining consistency with the core Snowflake brand.